Mesa Boogie amps really don't need the 'Boogie' in the title, any one that's ever heard one knows that they can BOOGIE.
Started in 1969, Mesa Boogie has a rock-solid reputation in the music business. Owner Randall Smith catered to some of the biggest names in the music business even in his early days. Musicians like Carlos Santana and Keith Richards, just to name a couple.
Although the business was originally a small small repair shop which modified Fender combos to give them more gain, the high-end amps now in production by Mesa Boogie are as good as, and better than most amplifiers being made.
Mesa Boogie has had, and continues to have many success stories, but in 1983 the Mark II-C (and later the II-C+) went into production. The Mark series culminated in 1990 with the Mark IV, still one of the most advanced amplifiers in the world. Other models developed in the 1980s included the Mark III, the Son of Boogie, and the Studio .22.
The name Mesa Boogie came about in 1969 when Smith, as a joke, modified Barry Melton's (Country Joe and the Fish) Princeton amp. He removed the standard 10 inch speaker and modified the chassis to fit the larger transformers that were needed by the 4-10 tweed Fender Bassman, the circuit that he had added into the tiny 12 watt Princeton. Finally, Mounting a 12 inch JBL D-120, a popular speaker of the time, Smith had created what would be the first Boogie.
Randall Smith, needing to test his creation, took the "hot-rodded" Princeton into the front store. Coincidentally, Carlos Santana was present and "wailed through that little amp until people were blocking the sidewalk". Impressed, Santana exclaimed to Smith, "Man, that little thing really Boogies!" It was this statement that brought the Boogie name into existence.
The Mesa (originally capitalized) came about from Randall Smith's other job, rebuilding Mercedes engines. Needing a professional sounding name, he came up with MESA. After the amp business took off, it became Mesa Boogie.
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